Future Proof Your SEO Strategy for 2015 at AIM

Yesterday I attended this seminar organized by Truelogic Online Solutions at Asian Institute of Management.  I wanted to gain more understanding and know the trends in SEO. With so many changes happening in technology, SEO is fast transforming too. It's time to put action to learning and future proof our strategy and website.  


Below I have posted some words by Clayton Wood (Marketing Director of Truelogic) and Bernard III San Juan (General Manager of Truelogic)





"If you want to rank above/outdo competitors, you need to have: a page that's as good & a page that's better."
-Clayton Wood

"Google is about user experience. If your website loads slow, it will rank low"
-Clayton Wood"

"Guest blogging- great opportunity: to post on someone's blog, reaching out to website/publication, get you link & traffic you want"
-Clayton Wood




"If you're on the internet and you're not doing it right, you're behind. Guess who's doing it right? Your competitor"
-Bernard San Juan III



-Bernard San Juan III

(Larry) Page Rank: How respected are you in your industry&subject matter?We need to put enjoyable content on your page 
-Bernard San Juan III

"SEOMantics(OFF PAGE) To Rank- How many people are talking about you? How many people reference your work?
-Bernard San Juan III



"Page Rank is unique to Google, their service improved with it. Bing & Yahoo don't use it" -Bernard San Juan III

"PANDA- were you thoughtful to build your site for your users? Quality: every social engagement adds to your site." 
-Bernard San Juan III

"Authenticity: Are you faking it, how popular & famous you are? Are you becoming relevant & popular naturally?"(PENGUIN) 
-Bernard San Juan III

"How many users saw your site and stayed? Did they come back? Did they bring friends? To track behavior, you need Analytics 
-Bernard San Juan III

"You want someone who writes about you but don't want it to be contrived. You have to concentrate more on content quality." 
-Bernard San Juan III